Within the first 18 months of life, the ability of children to see, vocalize, and process information increases dramatically.
Egghead Learning Systems As I Grow Series is specifically designed to reinforce and enhance what children learn about the world around them from birth to 18 months.

Children are able to absorb different types of information at specific developmental ages.
Egghead Learning Systems As I Grow Series is divided into segments that address these developmental stages. Each DVD is geared to children within a 3-month age span because what young children see, say and process is changing rapidly and dramatically.

Children learn new concepts in the context of the world around them -- not as single topics in isolation.
Egghead Learning Systems As I Grow Series exposes young children to a wide array of subjects within each 3-month segment such as shapes, colors, sounds and emotions rather than highlighting a single topic per DVD.

Young children learn through repetition and by building on concepts they’ve already mastered.
Egghead Learning Systems As I Grow Series repeats ideas within a DVD and then these ideas become the foundation for more complex concepts in subsequent DVDs.

Programs tailored to a child’s age and developmental level can reinforce what he/she learns when interacting with the world around them.
Egghead Learning Systems As I Grow Series consists of 6 separate entertaining and stimulating DVDs that present the sights and sounds most appealing and understandable to young minds at various stages of development.

What holds the attention of infants and young children is different from that which interests adults and older children.
Egghead Learning Systems As I Grow Series utilizes sights and sounds in each of the DVDs that are specifically targeted to captivate and entertain at the young child’s level of development.

Young children need time to process what they see and hear so that they do not become overwhelmed.
Egghead Learning Systems As I Grow Series has built in pauses at regular intervals that showcase images and music known to be soothing to infants and young children.